b4- student hand book submission boards

Brief 04 Student_handbook Handbooks

b7- end of year show submission boards

Eoys Pitch Boards

b5- bryony collaboration submission boards

Brief 05 Bryony_collaboration Brief 5

b2- SixteenHT submission boards

Brief 02 SixteenhtBrief 2

b1- yearbook submission boards

Brief 01 Year_book Brief 1

b6- final design context publication

dc_main1

Individual brief summaries

year book evaluation

This brief was a times really good and others not so good. A couple of things that didn't work in this brief are; the size of the group and organisation could have been better. Our group consisted of 5 people which in hind sight was to many, there was too many people for the jobs that needed to be done. Another problem with this brief is that the correspondence with the clients, if we had more face to face meetings then we would have received all the photos and information from the students a lot quicker. Despite receiving the information and images later than expected we managed to organise all of it and produce a suitable structure that reflected our concept of showing the process in which the students work. I am quite pleased with the final resolution, mainly working on the inside layout and structure of the book, this brief has been a challenge but rewarding sending it off to get professionally printed.

SixteenHT evaluation

This brief was a good experience, the majority of the brief was focussed on the process of silk screen printing. Starting out with the book fair and expanding onto other projects such as the Norwich print Odyssey. I found from this brief that it gave me a better working knowledge of print, looking at how inks merge and overlay, getting back to how printing was originally done. Also within this brief I had a focus on the stationary and some of the promotional aspects of the SixteenHT branding such as the website. Again shorter deadlines meant that working under pressure forces decisions which I find progresses the projects along more than the briefs that expanded over a longer period of time. 

Student handbooks

This was a successful pitch collaborating with Dutch. As a team we worked quite well together, having similar interests to each other we were on the same wave length. My focus was on the typography within the handbooks, the idea was to create a set of type treatments which engaged the reader.

The ideas that we came up with were good but found that applying them hard, eventually running out of time. As we are continuing to work on the brief, the ideas that we have and the way we can develop this brief is still there to take to the clients. 

Bryony Longden

This brief was by far one of my favourites, a live brief with a real client meant that everything I was producing was real. As Bryony didn't have any idea of what she wanted for her branding I was given free reign to produce what I wanted. Compared to the year book this client / designer partnership worked really well, I was able to bounce ideas off of Bryony and for her to give me feedback was really useful. Originally all Bryony wanted was a look book and I helped shape the project so that she came out with a brand identity, stationary, look book, promotional material, a potential web presence and garment labels and packaging.

In this brief I focussed very much on creating something bespoke, using typography to determine the art direction. I learnt a lot from this project, most of all setting myself short deadlines and sticking to them.

b3- typographic circle development pdf

typo PDF

b6- dc product shots

Photos of design context publication and prints.











 

b5- development

Bryony Development Photos

b3- more development

Posters 2

Adding the typographic circle logo and details to the posters, the designs are getting there. They are starting to formulate a series of visuals in which can be used to create a set a variables. I am interested in the idea of a varied identity as something that is different and could potentially be customised and changed in the structure of the grid.Poster 3

b4- identity and poster development

Using the list of creatives, typographers and writers from typographic Circle I have narrowed down which names I am going to use.

Experiments using the different names arranged within the grid in various different ways. Just the circle on there own aren't enough to make the design consistent if the patterns are changing for each guest speaker.

Posters

b5- project development

Final mailer ready for print. I showed Bryony and she liked the layout, changing a couple of the images to showcase a garment from each outfit.

mailer_22.05.12 Mailer Dev1 Promo Mailer Type Bryony Final Lookbook Insert Test Front Development Wrap

b1- getting the proof back

Got the proof back today, looked through it at first and realised that it was massively wrong. We managed to identify the problem with the file that was sent in that it was sent as a single page pdf document. A misunderstanding which was rectified easily by exporting the pdf again as spreads. Looking forward to receiving the actual print.

b1- final art work pdf

The final pdf after the amendments from the proof that is going to print for real. The problems of have been smoothed out, saving the document as spreads without the cover art work.

Open publication - Free publishing - More book

b6- developing the publication

Creating page breaks showcasing the grid used and proofing the untitled prints.




 



 

b6- contents and index pages

I have had this idea for a while and it is one of the last pages I am able to do as it documents what is on each spread throughout the book. It is similar to the index pages which are images of all the blogs, sites and books that I have used when compiling the publication.


Thumbnail images of the spreads.



Resources used to go into the index pages.




Index and contents pages with thumbnails placed within the binding boxes.

b6- structure and content

The initial structure and layout of the publication, including page breaks which are currently showcase pages. These follow the same structure as the prints, the grid used in the publication is similar to what is used in the inspirational prints set.

Open publication - Free publishing - More context

b6- developing the publication structure

Developing which studios I want to include within the publication, the format of it and any potential quotes that can go in the text heavier sections.

Open publication - Free publishing - More context

Open publication - Free publishing - More design

Open publication - Free publishing - More black

b6- print development

I wanted to create a set of prints that document what I have looked at over the past 4 months, I wanted to keep it relevant to the publication that I am producing but different. As most of the content has been gathered from my google reader which is a link to all the blogs I follow, it is hard to pin point what work is by who. Initially when I view the images on google reader the images only come with a title and link, therefore I only find out who has produced the work when following the link.