b5- more logotype development

Developing on from the initial ideas, starting to focus down more on adding to the letterforms, using more strokes. Almost creating a slab serif, which works well as a display face and can be used at various different 
Logotype Development 3
Refining the letterforms so that each one has individual character but work all together as a the logotype.




Taking the edge of the sharpe extensions turning them into slab serifs. This gives each letter a more authority, being able to work on there own and in words.

The letter G is important both in the logotype and the alphabet as it is often a letter that has  quite a bit of character. I wanted to create something that had character but didn't shout about it. The G in this case is almost and anchor, in the middle of Bryony's surname it had to be neutral in a way but still draw attention to it and the letters around it.

Original G, developing on, increasing the throat size so that the letter is more asymmetrical



Logotype Development 4
Getting there, still need to sort out the kerning and make sure that all the letters have the right proportions.